Fulcrum by Federated Sample

Today's most powerful, open and customizable online sampling platform.

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Explore the best online sampling platform by Federated Sample

Fulcrum Sample Optimizer logo

Sample Optimizer

Fulcrum Sample Optimizer is a powerful sample delivery system that boosts performance and increases the value of your respondents. Leverage advanced algorithms to automatically deliver respondents across all your surveys.

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Fulcrum Field Manager logo

Field Manager

Fulcrum Field Manager is the smarter, more efficient way to manage projects. Tackle challenging research projects with complex quotas, highly-defined targeting requirements, and flexibly source sample you prefer.

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Fulcrum Sample Exchange logo

Sample Exchange

The most efficient way to buy & sell sample. Instant and cost-effective access to hundreds of panel sources globally. Reduce the effort needed to maximize delivery and improve sample costs while controlling sample sources.

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Superior data quality & world-class security

Data Quality Protocols

  • Cross-supplier deduplication across the platform
  • RelevantID® deduplication + Fraud Protection
  • Realtime validation with TrueSample™
  • Category participation exclusions standardized across system
  • Tracking exclusions via survey grouping
RelevantID and TrueSample
Fulcrum Sample Optimizer logo

Sample Optimizer

Fulcrum Sample Optimizer is a robust sample delivery system that supercharges sample performance and increases the value of your respondents. Leveraging advanced and methodologically sound algorithms that automatically deliver respondents across all your live surveys.

Sample Optimizer is global and multi-lingual, requires minimal technical integration, and increases sample performance up to 80%. With a commercial grade management platform, Field Manager, Fulcrum provides you with flexible quota controls and router configurations to meet your needs.

Sample Optimizer is compatible with all panel management systems so you don’t have to migrate from your existing technology. Focus your resources on sales, service, and panel assets. Integrated with the Fulcrum Sample Exchange, Sample Optimizer, gives you an effortless revenue line by monetizing sample to buyers with the controls and price optimization you demand.

Sample Optimizer Benefits

  • Increase sample delivery by up to 80%

  • Decrease panel recruitment expenditures

  • Drastically reduce email volume to panelist

  • Increase CPIs through advanced targeting capabilities

  • Enhance respondent satisfaction

  • Maximize revenue to your guaranteed project inventory

  • Monetize excess capacity through the Sample Exchange

Fulcrum Field Manager logo

Field Manager

Fulcrum Field Manager improves delivery and helps research agencies manage the entire scope of online field operations. Fulcrum manages challenging research projects with complex quotas, narrowly defined targeting requirements, with the flexibility to use and aggregate any sample source you prefer.

Field Manager streamlines workflow for all project types and provides unparalleled supplier management tools that allow you to control budgets, manage stringent sample source blends, apply security and quality features to ensure high quality results.

Field Manager Benefits

  • Manage your sample sources with precision

  • Gain full visibility into all costs and sample sources

  • Set cost controls to ensure that projects deliver within budget

  • Use real-time reporting to gain insight into sample performance

  • Streamline workflow with a platform designed for speed and efficiency

  • Leverage the expertise and resources of a proven global infrastructure

  • World class voice, chat, and technical support

Fulcrum Sample Exchange logo

Sample Exchange

Sample Buyers:

Instant and cost effective access to respondents from hundreds of panel sources globally. The world’s largest and most innovative research agencies use Sample Exchange to maximize delivery, reduce labor, improve sample costs, with total flexibility and control over sample sources. Sample Exchange connects you to a broad and diverse pool of sample sources in over 40 countries and including panels, river, social media . Sample Exchange is integrated with Field Manager allowing you unrivaled control over field management with the efficiency and cost savings of Sample Exchange.

Sample Suppliers:

Fulcrum Sample Exchange is the only solution that gives you instant access to survey inventory. The world’s largest and most innovative research agencies use Fulcrum Field Manager with their entire project inventory and buy sample in a fully automated fashion. As a supplier, Sample Optimizer maximizes revenue by prioritizing your sold studies first and provides additional revenue opportunity through the Sample Exchange. Sample Exchange gives you full control to choose who can buy your sample, what topics and project types your panelist can participate in, and and what price buyers should pay.

Sample Exchange Benefits

Buyer Benefits
  • Add a supplier with the click of a button

  • Negotiate private rate cards with suppliers in the Exchange

  • Set cost ceilings on projects to ensure that budgets are met

  • Broaden your universe of sources under your control

  • Gain total source and price transparency with real time financial reporting

  • Target hard-to-reach audiences and low incidence populations

  • Improve deliverability so projects are complete on time

Supplier Benefits
  • Control who buys your sample

  • Establish private rate cards with individual accounts

  • Set price controls to maximize revenue

  • Manage configurations to ensure panel satisfaction

  • Prioritize your sold surveys first

  • Full transparency and detailed financial reporting

  • Open APIs providing access to more revenue